Ready to Build a Brand That Attracts, Builds Trust, and Sells?
The ultimate step-by-step guide to clarity, consistency, and building a magnet brand.
This isn’t just a bunch of worksheets.
It’s a system to finally get your brand, content, and message locked in—so you get off the hamster wheel and start standing out.
Posting on social media is not a strategy. Get unstuck & create a strategy that works.
If you build it, they will come... NOT!
You know you have a really good product, but the business & marketing piece... yeah, that's where you are a bit stuck.
So, you’ve downloaded every freebie, watched all the reels, constantly search online trying to piece together a strategy... but it just is not working. Your brand still feels messy, you’re still not really sure what you're supposed to be doing.
You’re juggling all the things, wearing all the hats, but it feels like you're spinning in place because you are not moving the needle in a meaningful way.
It sucks & is super discouraging.
Isn't it time to get unstuck, start feeling confident & in control of your business?
If you're nodding along right now... this vault was made for you.
Here's the thing...
You don’t need to be on every platform or post 24/7.
You need clarity, a strategy that makes sense, and a brand that speaks before you do.
Sound like what you’ve been missing?
Let’s take you from overwhelmed and inconsistent to clear, confident, and actually seeing results.
✨ Here’s what’s waiting for you on the other side:
✔️ The exact system I've used with big brands - broken down for small business owners who are tired of (barely?!?) piecing together a plan
✔️A clear, cohesive brand that attracts your dream customers & builds trusts
✔️ Messaging that clicks with your ideal customer instantly
✔️ Content that’s easier to plan, write, and actually post
✔️ A strong visual identity and voice that ties everything together
✔️ Confidence knowing exactly how to show up and what to say
✔️ A better way to market your product
This isn’t just about having a “pretty” brand—it’s about building one that works hard for your business, so you can get back to doing what you do best.
Branding is more than a logo-
it's your business's heartbeat.
hey there! I'm Karina :)
Real talk - when I started my career as a brand and marketing strategist, imposter syndrome was real. Even with an MBA from a fancy school, I was sure it was just a matter of time before someone figured out I wasn't cut out for this.
Fast forward almost 15 years... I've helped Fortune 500 companies grow some of the biggest brands drive sales through standout branding & marketing strategies.
And here’s what I know: the same principles that work for the big names? They work just as well for small product and service-based businesses—if you’ve got the right tools.
Truth is, so many entrepreneurs have great products and services to sell... but no real tools to bring it all together. No brand direction, no messaging game plan, no content system. Just a whole lot of guesswork. And it shows up in the way their business looks, feels, and performs.
That’s why I created the Brand Building Vault—to give business owners like you access to the same tools big brands use, simplified and ready to go.
If you’re done winging it and ready to show up with clarity, confidence, and a brand that does some of the work for you… you’re in the right place.
”Every day, they strive to improve their service to the clients by developing the right blend of technology and creativity to make sure every job done is done as efficiently as possible.”
- Clarice Turner
Your all-in-one brand & marketing blueprint for building a business that looks good, attracts customers and converts.
introducing
what's inside
5 powerful phases:
Each designed to help you build a brand that's clear, cohesive and built to sell.
phase 1: Build Your Brand Foundation
Get clear on what your business stands for, who you're serving, and how to speak their language.
✅ Define your mission, values, and dream customer
✅ Clarify your brand voice with prompts that actually help
✅ Position your offer so it stands out in a crowded market
✅ Lay the groundwork for all your visuals and messaging
phase 2: Design Your Visual Identity
Make your brand look as pro as it feels, even if you’re not a designer.
✅ Choose your brand colors, fonts, and overall vibe
✅ Use the included style guide to keep things cohesive
✅ Swipe plug-and-play color + font pairings that pop
✅ Create a one-page brand board to keep your look consistent
phase 3: Nail Your Messaging + Marketing
Say the right thing, to the right people, in a way that gets them to buy.
✅ Write your elevator pitch and brand story with ease
✅ Choose your core content pillars and marketing themes
✅ Map out messaging that connects and converts
✅ Ditch the content confusion and stop second-guessing yourself
phase 4: Plan + Repurpose Your Content
Show up consistently—without being glued to your phone.
✅ Use the Content Calendar Starter Kit to plan your posts in minutes
✅ Learn how to turn one post into five with the repurposing guide
✅ Map out your content with less stress and more strategy
✅ Get off the hamster wheel of “what do I post today?”
phase 5: Track What’s Working
Market smarter, not harder—with a simple system that keeps you focused.
✅ Use the Marketing Metrics Tracker to see what’s working
✅ Stop wasting time on content that doesn’t convert
✅ Make smarter decisions based on real data
✅ Stay consistent without burning out
It's time to stop playing small
& build a brand that sells.
what's inside -
the deets
✓ Build Your Brand Foundation Workbook - $197 Value
Define your mission, dream customer, and brand voice with guided prompts that help you get real clarity—fast.
✓ Brand Identity Toolkit – $147 Value
Choose your brand colors, fonts, and overall vibe using curated tools and templates—no design background needed.
✓ Messaging & Marketing Workbook – $247 Value
Craft your brand story, elevator pitch, and content themes so you know exactly what to say (and who you’re saying it to).
✓ Content Calendar Starter Kit – $97 Value
Plan your content in minutes with plug-and-play templates that take the stress out of “what do I post today?”
✓ Repurpose Like a Pro Guide – $67 Value
Learn how to turn 1 post into 5 with a simple system that keeps your content working harder for you.
✓ Marketing Metrics Tracker – $67 Value
Track what’s actually working so you can stop wasting time on content that doesn’t convert.
✓ Color Combo & Font Pairing Inspiration – $47 Value
Swipe curated high-vibe combinations so your brand looks consistent and polished—without the guesswork.
✓ BONUS: Brand Voice Personality Quiz – $37 Value
Uncover your unique tone and messaging style so your brand becomes instantly recognizable.
✓ BONUS: Free Tools Resource List – $27 Value
Save time (and money) with a curated list of must-have free tools to help you build and manage your brand with ease.
You don't need more info. You need a plug-and-play toolkit that actually moves the needles.
If you're nodding along right now... this vault was made for you.
Inside, I’ll show you how to turn your offers, value and visuals into a brand that works - one that attracts the right customers, builds trust fast, and helps you sell without shouting.
You don’t need to be on every platform or post 24/7.
You need clarity, a strategy that makes sense, and a brand that speaks before you do.
Sound like what you’ve been missing?
Let’s take you from overwhelmed and inconsistent
to clear, confident, and actually seeing results.
✨ Here’s what’s waiting for you on the other side:
✔️ A brand that feels aligned—not forced or messy
✔️ Messaging that clicks with your ideal customer instantly
✔️ Content that’s easier to plan, write, and actually post
✔️ A strong visual identity and voice that ties everything together
✔️ Confidence knowing exactly how to show up and what to say
This isn’t just another branding template.
It’s your plug-and-play toolkit to show up professionally, market smarter, and start growing your business with way less guesswork.
It's time to stop playing small and build the foundation for a thriving business.
Brand Experience Includes:
Add Speed Stick, QN, Sparkle, Palmolive
Color Combo & Font Pairing Inspiration
Skip the guesswork. Swipe high-vibe combos that match your brand.
”Working with Karina exceeded our expectations! The expertise and knowledge she brought was so helpful! She pinpointed some mistakes we made, provided direction and helped us see things through a different set of eyes. We were all across the board and she funneled to us our marketed and helped us working on giving our company an identify. We can even see why our previous business did not succeed after doing this work with Karina! She helped us set up our business strategy, which was critical, helped us focus on the goals and showed us what we needed to do next. Before working with her, we were being inconsistent in our approach. Things didn't match and we were being fragmented. You do not understand the magnitdue of how she can help! We trusted her with our business, our baby. We did not know what to expect and everything exceeded our expectation. She was the missing piece to jumpstart this. Having the creativity and guts is not enough to make your business grow! You need to surround yourself with great people. She has the experience, credentials and knowledge, and brings so much to the table."”
I loved working with Karina. It was refreshing working with someone who understood my space as a mom with toddlers. Before working with her, I did not have a strategy in place. I am now clear on my brand message - how my brand is different and how to communicate that, and what steps to take to better position the brand. Before, I would post content with no set plan. [I now know the content strategy to communicate my brand message]. I would definitely recommend working with Karina! She encouraged me to keep going, especially now that I have a strategy in place, and helped me see my weaknesses and helped me better assess them. One thing I failed to notice is that having a brand is all about connecting and understanding the customer and I did not consider the customer journey. Karina taught me to tap into what me start this brand and get to the root of the problem for my target customer.
What Others Are Saying...